Forza Hub trademark

http://www.dualshockers.com/2014/08/19/microsoft-trademarks-forza-hub-probably-preparing-to-open-franchise-wide-stats-service/
“Entertainment services, namely, providing interactive, multiplayer game services for video games, namely, charting progress and accomplishments of users in a series of video games; providing information about video games; providing a web site featuring information in the field of video games; providing a web-based online portal in the field of video games.”

Sounds like the Rockstar Social Club, and maybe a broader version of Forza Rewards?

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Before this news, I was thinking about the possibility of having an Xbox One app for Forza Rewards, so we can check our stats and redeem rewards directly from the console. Hopefully It will be part of this new service. Fingers crossed.

Interesting. I wonder if there will be perks for membership like the R* Social Club.